AI & Machine Learning
Universal Music Group Appoints Spotify AI Veteran Òscar Celma to Drive Discovery and Personalization Strategy
Universal Music Group has appointed former Spotify AI veteran Òscar Celma as Senior Vice President, Applied AI and Machine Learning. Celma will lead UMG's strategy to enhance music discovery, personalization, and fan engagement, reinforcing the company's commitment to supporting human artistry.
Jordan Adebayo·September 29, 2026
